About

Managing Your Properties
to Maximize the Return on Your Assets

NewLink Management Group is a full-service, commercial property management company that specializes in leasing and managing shopping centers throughout the Mid-Atlantic and Southeast. Founded by an experienced and successful team of retail managers and owners, NewLink leverages its insight to help commercial real estate owners manage their shopping centers more efficiently and increase the net operating income at their centers.

Achieving your financial goals is NewLink’s number one objective. We go beyond simply doing an excellent job of managing your shopping centers. We find ways to add value to your centers. The key component of our service is building relationships with the tenants at those centers. These relationships help us remain responsive to your tenants’ needs, keep us in tune with their satisfaction level and the health of their businesses, and provide us with other critical data such as changes in traffic patterns, market movements, and other issues impacting the centers.

NewLink also recognizes that each center is unique and works to identify what differentiates that center from the others in the competitive landscape. This insight helps us attract new tenants and find ways to generate ancillary income for your portfolio. Establishing the individual identity of each center also helps us build links between the center and the community it serves. This link supports the center’s presence in these communities and improves the communities awareness of the tenants at the center. Better community awareness enhances the traffic at each center, and, in turn, helps drive sales for the tenants at the center. Increasing sales and positive tenant interactions provide NewLink with the ability to increase rents at the centers it manages.

More reasons to choose NewLink: